Safe and Strong WWU Brand Materials

Assets for Walla Walla University’s COVID-19 response campaign.

COVID-19 brought about many significant changes to the way that Walla Walla University conducted its educational programs and events. The sudden nature of the deployment of these changes necessitated a significant marketing campaign aimed at students, staff, and guests of Walla Walla University to promote CDC-advised guidelines for safe, in-person schooling during the pandemic.

Through my interpretation of the Safe and Strong WWU brand concept designs provided in this project’s initial brief, I was able to create an entire suite of branded materials including posters, flyers, and signage which found use throughout the entire university campus and administration.

Included below are some highlights from this project.

Walk-in Screening Station Sign
Campus is Closed Lawn Signage 2020
Campus is Closed Lawn Signage 2021
Screening Station Parking Signs

Social Distancing Table Stickers

Library Aisle Social Distancing Signage
Study Area Signage
Library Appointment Signage
Daily Health Screening Signs
Library Alternate Entrance Sign
Service Center Tabletop Signs
Free Vaccine Announcement

Library Reminder Signs

Luncheon Seating Sign
Graduation Seating Pod Map
Luncheon Exit Sign
Graduation Seating Pod Lawn Sign